DRCOG and The Blackbird Agency Announce Two MarCom Platinum Award Wins for Schoolpool Campaign

The Denver Regional Council of Governments and its partner, The Blackbird Agency, have captured two prestigious awards for their work on Schoolpool, a commuter program for families under DRCOG’s Way To Go banner. Together, Blackbird and DRCOG earned a MarCom PLATINUM Award for the Schoolpool BFFs Advertising Campaign, and another PLATINUM Award for the Radio Spot “BFFs.”

“DRCOG is committed to making life better in the region, and it’s important that we select the right partners for success,” said Steve Erickson, Director of Communications and Marketing for DRCOG. “When we selected Blackbird, we knew we were getting a team with excellent creative chops, a strong work ethic, and perhaps most importantly a shared commitment to our Way to Go program’s mission. These award wins are reflective of our terrific working partnership.”

“As a creative agency, your biggest hope is that you partner with a client that is enthusiastic as you are about making interesting, dynamic work,” added Megan Talbott, President & CEO of The Blackbird Agency. “DRCOG is an organization filled with incredible people dedicated to improving the lives of Denverites and their neighbors. They’re fun to work with, which therefore makes the work doubly rewarding.”

MarCom Awards honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals.

Since its inception in 2004, MarCom has evolved into one of the largest, most-respected creative competitions in the world. Each year about 6,500 print and digital entries are submitted from dozens of countries.